Think Road Safety

The video in the flashbox will make you look before you step out on the road - showing in cinemas until March

46 weken geleden | ik ook! | Antwoord

Word Lid

1 luv

  • Profielbezoeken: 209
  • Group gecreëerd: July 2008
  • www.bebo.com/Think-Road-Safety
Officiële website:
www.dft.gov.uk/think/

Over mij

Tag
www.thinkroadsafety.gov.uk
Me, Myself, and I
If you drive at twice the current legal alcohol limit, you are at least 30 times more likely to cause a road crash than a driver who has not been drinking.

Driver sleepiness is estimated to account for around one fifth of accidents on major roads, and is responsible for around 300 deaths per year.

Around 200 road deaths and serious injuries each week involve someone who is on the road as part of their work duties.

For those caught while driving under the influence of drugs, the penalties are as severe as for those who drink and drive.

A newly qualified driver can lose their licence by clocking up six or more penalty points in the two years following their test.

Older, experienced drivers are usually more tolerant and confident. But their faculties and reflexes may not be as sharp as they used to be.

For more information visit www.dft.gov.uk/think/

www.bebo.com/Road-Peace-UK

www.roadpeace.org

www.brake.org.uk

afsluiten Videobox

help

Haunting new road-safety advert launches

afsluiten Videoblog

afsluiten Blog

  • Teenagers - Pedestrians

    The facts

    Young people aged between 11 and 16 are more at risk of being killed or seriously injured as a pedestrian or cyclist in a road accident than other age groups.
    1,844 12 to 16-year-olds were killed or seriously injured as pedestrians, cyclists and car occupants in 2007.
    Traffic is the biggest cause of accidental death of 12 to 16-year-olds.
    Almost 1 in 5 teenagers report having been involved in a road accident or "near miss" on their way home from school. But only 4 per cent said that road safety was their main concern.
    THINK! strategy for teenage pedestrians
    Research has found that teenagers are easily distracted on the roads, especially when they're in small groups of friends. THINK! works to encourage teenage pedestrians to be more aware of traffic and to avoid distracting influences when crossing the road.

    THINK!'s information for teenage pedestrians is part of our general road safety campaign for teenagers, aimed at 12 to 16-year-olds.

    From June 2008 until March 2009 we'll be running our "Camera Phone" ad in cinemas when films aimed at the teenage audience are shown.

    From August, look out for washroom posters and ads on the foyer floor supporting the campaign.

    The MTV/THINK! Ad Idol competition of 2007 included an advertisement aimed specifically at teenage pedestrians called Ghosts

    Campaign objectives

    To communicate the key messages about avoiding distractions and persuade teenagers to change their behaviour
    To encourage teenagers to take responsibility for themselves and others on the road
    To engage teenagers in a way which makes them feel that road safety is an issue they own and about which they can make their own responsible choices
    Key messages

    Think about what you are doing when crossing the road.
    Listening to music is distracting while crossing the road - you won't be able to concentrate properly on the traffic.
    Don't take chances when you cross the road - cars may not be able to stop, so wait for a big gap in the traffic.
    It's safer if you use a pedestrian crossing.
    Campaign activity

    Television
    MTV/THINK! competition: "Ghosts"
    To raise awareness of road safety messages among 12 to 16 year-olds, in 2007 we ran a competition in which the winners helped to make their own road safety advertisement for MTV. Entrants aged 12 and 13 were asked to concentrate on advertisements aimed at pedestrians.

    The winning advertisement for pedestrians, "Ghosts", encouraged teenagers not to be distracted by listening to music while crossing the road, and also showed that it's safer to cross the road at a pedestrian crossing.

    "Ghosts" was shown on MTV in August and September 2007, and on TV stations watched by young teenagers from 18 February to 30 March 2008.

    0 Commentaren 325 dagen

  • Children - Pedestrians

    The facts

    In 2007 on average 37 children under 16 were killed or seriously injured every week on roads in Great Britain
    Most children under 9 can't judge how fast vehicles are going or how far away they are
    The risk of a child pedestrian being involved in a road accident rises when they start school and then rises again when children start secondary school
    THINK! Strategy for child pedestrians

    Walking is good for children's health and fitness and we support parents who encourage their children to walk as much as possible.

    But THINK! also takes child pedestrian safety very seriously. Over the years campaigns such as the Green Cross Code, Hedgehogs and regional Be Safe Be Seen activities have helped children to follow safety guidelines.

    Results

    The Government has set a target to reduce the number of children killed or seriously injured on the road by 50 per cent by 2010, compared to the average number from 1994-1998.

    By 2007 this figure had fallen by 55 per cent and we are working to cut numbers still further.

    0 Commentaren 325 dagen

  • Child Car Seats

    What the law says
    The law says that all children up to 135cm tall (around 4'5"), or the age of 12, whichever comes first, in the front or rear seats in cars, vans and other goods vehicles must travel in the correct child restraint for their weight with very few exceptions.

    Visitors to the UK from abroad must also use the correct child restraint for their children - there are no exceptions for them. Family and friends expecting visitors should make sure that their visitors understand the rules. They may need to help them make arrangements so that children use the correct child restraint at all times. Car rental companies can supply child restraints for their customers if booked in advance.

    Exceptions to the rules
    In limited circumstances, children can travel without the correct child restraint.

    1) In a licensed taxi or licensed private hire vehicle. If the correct child restraint is not available then, in the rear seat only, children under 3 may travel unrestrained. Children aged 3 years and over must use an adult seat belt.

    2) In cases of unexpected necessity over a short distance. If the correct child restraint is not available then, in the rear seat only, a child of 3 years or more must use an adult belt. This exemption does not apply to children under 3 years and does not cover regular school runs or other journeys that are planned in advance.

    3) Where two occupied child restraints in the rear seat prevent you fitting a third. In this case, provided the front seat is occupied, a third child aged 3 years and over can use an adult seat belt (lap OR lap and diagonal) in the rear. If the front seat is free, then they must seat there using the correct child restraint.

    4) In older vehicles with no rear seat belts. In this case, children 3 years and over may travel unrestrained.

    In 2005, a Transport Research Laboratory survey showed that 5 per cent of 0 to 4 year-olds were not restrained in any way in the rear of the car. In the 2007 survey, this figure fell to 3 per cent.

    Research also showed that:

    the morning and afternoon school runs are the peak times for accidents involving children
    even at low speeds, having your child in an incorrectly fitted seat could increase their risk of injury
    Key messages
    The aim of the campaign was to inform as many parents and carers as possible of the updates to the regulations that came into force in 2006, and to gauge public awareness and understanding of them.

    The campaign used a mix of press, radio and online adverts to underline the key messages that:

    rear-facing baby seats must not be used in a seat protected by an active frontal airbag
    children of up to 135cms in height (around 4'5") or 12 years old, whichever comes first, must use the appropriate child restraint for their weight in cars, vans and other goods vehicles.

    0 Commentaren 325 dagen

afsluiten Forum

  • Help save lives ..........

    John Fitton door John Fitton
    Our daughter was a student and worked part time at a social care company in order to pay her way through university. On the day of her death she took a 12 year old girl in care shopping in a car provided by the care employer ... the car skidded, hit a tree and burst into flames ... both occupants burnt to death. The car was subsequently found to have defective tyres, which was known about by the employers for weeks prior to the accident. Whilst the police prosecuted the company for defective tyres the fine was minimal in the context of the loss of two lives ... the Heath and Safety Executive will not involve themselves as the incident took place on the public road.

    Impress upon your children and family the importance of a well maintained car ... the law offers little in terms of justice. As all of us on here ... it isn't possible to come to terms with your childs death, and its very hard to learn to live with it.

    YOU can help by signing the petition : http://petitions.number10.gov.uk/wor...
    0 Reacties 53 weken
  • New Drivers

    Leigh door Leigh
    The facts
    Passing the driving test opens up a whole new world of freedom and independence.

    But new drivers should remember that they are 'on probation' for the first 2 years. If they get 6 penalty points in this time, they lose their licence and can only get it back if they pass a re-test.

    Statistics show that drivers are most at risk of having an accident in the first 2 years or so after they pass their test. One in five newly qualified drivers has a crash of some description within a year.

    More young drivers killed
    Around 16 per cent more drivers aged 16-19 are killed now compared with 15 years ago.

    Six points and you're out
    Under the Road Traffic (New drivers) Act 1995, new drivers who clock up 6 or more penalty points during the first 2 years automatically lose their licence.

    To continue driving, they have to reapply for a provisional licence and go back to being a learner - using 'L' plates and being supervised by a qualified driver until they pass the both the theory and practical driving test all over again.

    This only applies to first-time drivers. So if you already have a full licence in one category and pass a test in another (eg a lorry), you don't have to undergo another probationary period.

    However, if you pass a test for another category and you first leaned to drive abroad outside the EU/EEA, the Isle of Man, Gibraltar or the Channel Islands and exchanged your licence for a British licence without needing to pass the British test, your probationary period starts when you pass your test and you will lose your licence if you reach 6 points in 2 years.

    Why put new drivers on probation?
    We want to reduce the number of people killed and injured on the roads. Young, newly qualified drivers are more at risk in the first 2 years or so after passing their test than at any other time in their motoring career. One in five will have an accident of some description in the first year alone.

    Counting the 6 points
    All penalty points count, even those for Fixed Penalty Notices in the first 2 years after passing the driving test. It's the date of the offence that is important, not the date of the court hearing or the Fixed Penalty Notice.

    Any penalty points earned before passing a test also count – they are valid for 3 years.

    After a new driver runs up 6 or more penalty points, the Driver and Vehicle Licensing Agency (DVLA) will write to tell them that their licence has been revoked and is no longer valid.

    Think! Road Safety
    0 Reacties 63 weken
  • Speed - Urban

    Leigh door Leigh
    The Facts

    -Breaking the speed limit, or driving too fast for the conditions on the road, contributes to more than 850 deaths and 33,000 injuries every year.
    -In 2006, going over the speed limit was reported as a factor in 14 per cent of fatal accidents.
    -And exceeding the speed limit or going too fast for the conditions was reported as a factor in 29 per cent of fatal accidents.
    -Over 70 per cent of drivers in one study admitted to speeding and in other studies the figure was 85 per cent.

    Think! Strategy For Urban Speed

    The aim of our campaigns is to illustrate the dangers of speeding and encourage people to drive at speeds appropriate to the conditions by pointing out the incremental danger of even relatively small increases in speed.

    The current THINK! urban speed campaign illustrates the reasons why speed limits, particularly the 30mph limit, exist, by pointing out that if you hit a child at 40 mph there's an 80% chance they'll be killed, but if you hit them at 30mph there's an 80% chance they'll survive.

    The television ad illustrates the potentially fatal consequences of not sticking to the speed limit and ends with the line: 'It's 30 for a reason'.

    Results

    A combination of engineering and enforcement measures alongside the education campaigns have seen some improvements in speeding behaviours. For example, in 1995 72% of cars exceeded the speed limit in 30mph zones; by 2005 this had reduced to 50%.

    Key Messages

    -If you hit an adult pedestrian while driving at 30mph, they have an 80 per cent chance of surviving.
    -If you hit a pedestrian while driving at 40mph, they have a 90 per cent chance of dying - 80 per cent for a child.
    -Speed limits are there for a reason.

    Why speeding is a bad idea
    Deciding what speed to drive at is a continuous process and can be a difficult judgement to make. THINK! has put together some tips to raise drivers' awareness of the dangers of driving too fast.

    Driving too fast is bad driving
    Drivers rightly think things like poor lane discipline (eg: not getting into the right lane before a turn-off or roundabout, or failing to keep to the left when not overtaking on motorways and dual carriageways), failure to signal and driving too close are examples of poor driving.

    However, some people are reluctant to accept that driving too fast is also poor driving. But it is - breaking the speed limit, or driving too fast for the conditions on the road, contributes to more that 850 deaths and 33,000 injuries every year.

    Excessive speed is a criminal offence
    "Excessive speed" means going over the speed limit. Doing this is a criminal offence and, if you're caught, it's likely to result in a fine and penalty points on your licence.

    In most cases, you'll get a standard fine and licence endorsement. But more serious cases may result in you being taken to court.

    Inappropriate speed is too fast
    You don't have to be driving over the speed limit to be driving too fast.

    "Inappropriate speed" means driving within the speed limit, but too fast for the road and traffic conditions. It includes approaching a bend or junction too fast, not negotiating narrow roads properly and overtaking where it's inappropriate.

    Inappropriate speed can also be a factor in poor weather conditions and when driving at night. Choosing the appropriate speed is about judgement, Most people think they get it right. Sadly, the statistics show many get it wrong.

    Think! Road Safety
    0 Reacties 63 weken

afsluiten Foto streamen

afsluiten Foto's

afsluiten De muur

afsluiten Polls

afsluiten Commentaar

  • NEW FATHERS 4 JUSTICE
    NEW FATHERS 4 JUSTICE

    [b] OFFICIAL F4J PAGE
    THIS GROUP IS DEDICATED TO THE ORGANISATION FATHERS 4 JUSTICE, AND THOSE FATHERS TRYING TO GAIN ACCESS RIGHTS TO THEIR CHILDREN.
    JOIN US AND SHOW YOUR SUPPORT AND HELP STOP FAMILY LAW INJUSTICE !
    CHECK OUT OUR VIDEOS, BLOG, FORUM AND PICTURES, PLEASE LEAVE YOUR COMMENTS THANKS http://www.bebo.com/Fathersforjustice
    VIEW OUR VIDEO @ http://www.youtube.com/watch?v=fabUQ...

    36 weken geleden
  • Channel 4
    Channel 4

    Heya!


    Visit our Tune Into Traffic campaigner Manpreet Darroch here to check out his awesome campaign!http://battlefront.co.uk/campaign/tu.... Watch his movie about Brown Bear and remember, not just bears need to listen up when crossing roads!! http://uk.youtube.com/watch?v=KCSCUM...

    50 weken geleden
  • Leigh
    Leigh

    I wish bebo could sort them out!

    57 weken geleden
  • Amy Marie

    769 I was just viewing your profile and I really enjoyed it. I'm inviting you to come watch my webcam http://hot-profilez.info?fTClw=AG0ZP... :D or Copy and Paste ' Hot-Profilez.info ' :) I look forward to chatting with you. 487 yc

    58 weken geleden via Mobiel
  • Leigh
    Leigh

    Agree

    We all know loads of people who speed, considering more than half of all people that drive speed regularly.

    If you are one of them, think about it and slow down.

    If you are ever in a car with someone who speeds, they're putting your life at risk, tell them to slow down.

    To all who have lost someone on those dangerous roads, I'm sorry for your loss, please help promote road safety so others don't have to go through the same pain

    xx

    71 weken geleden