Bebo

ROOTS DOWN RECORDS IS DA RECORD LABEL
& BRAIN CHILD OF MIKE HICKEY.
THIS LABEL IS NO NEW KID ON THE BLOCK.
ALWAYS BREAKING GROUND IN THE CONTEMPORARY STYLE OF POLYNESIAN MUSIC, TRYING TO BREAK THE BOUNDARIES OF A FORMULA DRIVEN MUSIC INDUSTRY.
AFTER ESTABLISHING SEVERAL LABELS THAT HAS NURTURED PAVED THE WAY FOR POLYNESIAN ARTISTS AND PRODUCERS THAT HAVE BECOME HOUSEHOLD NAMES IN NZ AND THE WORLD, Adeaze, D1 Entertainment and more these guys are veterans in Poly/Urban Music.

THIS LABEL WAS FORMED IN 2007 TO TAKE THE ONLY SIGNED ARTIST TO THE NEXT LEVEL OF THE MUSIC GAME.
ROOTS DOWN HAS MORE THAN 20 YEARS EXPERIENCE IN SIGNING ARTISTS,RECORD PROMOTIONS,PRODUCING ALBUMS AND CONCERT PROMOTERS
THEY FIRMLY BELIEVE THEY CAN TAKE THE NEXT POLYNESIAN ARTIST
TO THE TOP.

AND STAYING TRUE TO THAT TESTAMENT IS THE ONLY FEMALE ARTIST 'lole' WILL BE RECORDING HER 3RD LIVE STUDIO ALBUM IN LOS ANGELES WITH MUSICIANS THAT HAVE RECORDED WITH THE LIKES OF LAURYN HILL, JESSICA SIMPSON