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- The series plans to use multiple mediums to tell Sofia's story, including blogs, videos, mobile, TV and more
London , 6 September 2007 - Bebo, the UK's leading social networking site and Sony Pictures Television International today unveiled details of an exciting new interactive drama series, Sofia's Diary, that will air on Bebo.com this Autumn.
Sofia will post daily video and text updates on her own Bebo profile and will engage directly with the Bebo community to offer users an interactive storytelling experience unlike any other.
Sofia's Diary , written by BAFTA winner Danny Stack, is the second interactive drama series to be introduced by Bebo. It follows the success of the recently launched KateModern (www.bebo.com/katemodern), which attracted over 6 million views in its first five weeks.
" Sofia's Diary takes drama to the next level by embracing the web as a new medium for storytelling," said Joanna Shields, President, International, Bebo. "It's not enough for a piece of content to exist on a single medium - broadcasters, producers and writers need to consider the potential of telling multi-faceted stories using multiple media. For an audience that's spending less and less time in front of traditional media, Sofia 's Diary presents a new form of entertainment that makes the audience an integral part of the show."
Like KateModern, Sofia's Diary will blur the line between fiction and reality by combining real events mixed with fictional stories and real-time interaction between the show's characters and its viewers who can influence the plotline.
- more -
Conceived by Nuno Bernardo, Sofia's Diary was originally launched in Portugal in 2003 as an experimental web and mobile service. The original programme now has 200,000 visitors per month online, over 19,000 mobile subscribers and has run four series on Portuguese state broadcaster, RTP2. The series has since been revised for the United States, Germany, Brazil, Chile, Turkey and Vietnam.
BEBO TO PREMIERE NEW ONLINE DRAMA
September 6, 2007
- Sofia 's Diary is a cross-media interactive Teen series that shows in real time the day to day life of UK teenager Sofia- The series plans to use multiple mediums to tell Sofia's story, including blogs, videos, mobile, TV and more
London , 6 September 2007 - Bebo, the UK's leading social networking site and Sony Pictures Television International today unveiled details of an exciting new interactive drama series, Sofia's Diary, that will air on Bebo.com this Autumn.
Sofia will post daily video and text updates on her own Bebo profile and will engage directly with the Bebo community to offer users an interactive storytelling experience unlike any other.
Sofia's Diary , written by BAFTA winner Danny Stack, is the second interactive drama series to be introduced by Bebo. It follows the success of the recently launched KateModern (www.bebo.com/katemodern), which attracted over 6 million views in its first five weeks.
" Sofia's Diary takes drama to the next level by embracing the web as a new medium for storytelling," said Joanna Shields, President, International, Bebo. "It's not enough for a piece of content to exist on a single medium - broadcasters, producers and writers need to consider the potential of telling multi-faceted stories using multiple media. For an audience that's spending less and less time in front of traditional media, Sofia 's Diary presents a new form of entertainment that makes the audience an integral part of the show."
Like KateModern, Sofia's Diary will blur the line between fiction and reality by combining real events mixed with fictional stories and real-time interaction between the show's characters and its viewers who can influence the plotline.
- more -
Conceived by Nuno Bernardo, Sofia's Diary was originally launched in Portugal in 2003 as an experimental web and mobile service. The original programme now has 200,000 visitors per month online, over 19,000 mobile subscribers and has run four series on Portuguese state broadcaster, RTP2. The series has since been revised for the United States, Germany, Brazil, Chile, Turkey and Vietnam.
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